With over a decade of experience in the sector, Borja stands out for having led the legal department of Hotelbeds Group from Singapore, overseeing legal advisory services across Middle East, Asia, and the Pacific. This role not only gave him the opportunity to operate within one of the largest and most influential companies in the TravelTech industry but also to deeply understand the internal dynamics of a global business in all its complexity.

Borja has spearheaded the negotiation, drafting, and closure of multi-million-dollar strategic agreements with leading multinationals such as Agoda, Hilton, Marriott, Shangri-La, and DNATA, showcasing exceptional skill in managing legal challenges across multiple jurisdictions and optimizing operational structures in international B2B environments.

His expertise blends the practical know-how of an in-house lawyer, who understands the internal needs of businesses, with a unique strategic perspective. This combination is invaluable for clients seeking not just to meet legal requirements but also to align their business strategy with legal solutions that drive growth.

The experience of being an integral part of one of the world’s largest TravelTech companies is now within reach for those in search of solid, practical, and success-oriented legal solutions.

Education

• Bachelor of Laws – Complutense University of Madrid (UCM)
• Master’s in Law and New Technologies – Madrid Bar Association (ICAM)
• Certified Information Privacy Professional/Europe (CIPP/E) – International Association of Privacy Professionals (IAPP)